Exhibit 10 THE COCA-COLA COMPANY COCA-COLA PLAZA ATLANTA, GEORGIA ROBERTO C. GOIZUETA ADDRESS REPLY TO CHAIRMAN OF THE BOARD P.O. DRAWER 1734 AND April 21, 1994 ATLANTA, GA 30301 CHIEF EXECUTIVE OFFICER -- 404 676-2121 Mr. Sergio S. Zyman The Coca-Cola Company Atlanta, Georgia Dear Sergio: I am pleased to advise you that the Compensation Committee of the Board approved an increase in your base annual salary to $360,000 effective May 1, 1994. The Committee also approved a special discretionary bonus for you to be paid in February of each year from 1995 through 1998. These payments will equal the payments you would have received had you been a participant in the three-year plans under the Company's Long Term Incentive Plan beginning in 1990. Your payments will be made at the same time as payments to Plan participants and will be based on the same performance criteria as are applicable to the participants under the Plan for those periods. To determine your earnings opportunity, the actual midpoints for your job grade at the beginning of each applicable performance period will be used. These payments are in consideration of your necessary relinquishment of your lucrative consulting business in order to accept employment with the Company. Each payment is conditioned on your remaining in the employ of the Company through the end of the year prior to the date when payment would be made pursuant to the terms of the Plan. This arrangement reflects the continuing discussions you and Doug Ivester have held on this subject, and supersedes all prior negotiations. Please indicate your agreement by signing and returning one copy of this letter. Sincerely, /s/ ROBERTO C. GOIZUETA Accepted by: /s/ SERGIO S. ZYMAN 5/3/94 Date c: Mr. M. Douglas Ivester