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Exhibit 99.2

The Company reports its financial results in accordance with generally accepted accounting principles (GAAP). However, management believes that certain non-GAAP performance measures, ratios, and trends used in managing the business, may provide users of this financial information additional meaningful comparisons between current results and results in prior operating periods. See the Table below for supplemental financial data and corresponding reconciliations to GAAP financial measures for the three months ended September 30, 2004, and September 30, 2003. Non-GAAP financial measures should be viewed in addition to, and not as an alternative for, the Company's reported results prepared in accordance with GAAP.


THE COCA-COLA COMPANY AND SUBSIDIARIES
Reconciliation of GAAP to Non-GAAP Financial Measures
Third Quarter
(UNAUDITED)
(In Millions, except per share data and margins)

 
  Three Months Ended September 30, 2004
  Three Months Ended September 30, 2003
   
   
 
 
   
  Items Impacting Results
   
   
  Items Impacting Results
   
   
   
 
 
   
   
   
   
   
  % Change—
After
Considering
Items
(Non-GAAP)

 
 
  Reported
(GAAP)

  Asset
Write-
downs

  Resolution
of Tax Matters

  German Deferred
Tax Asset

  After
Considering
Items
(Non-GAAP)

  Reported
(GAAP)

  Charges Related
to Streamlining
Initiatives

  Gain on
Issuance of
Stock by
Equity Investee

  Charge Related
to the Write
Down of Assets
in Latin America

  After
Considering
Items
(Non-GAAP)

  % Change—
Reported
(GAAP)

 
Net Operating Revenues   $ 5,662                     $ 5,662   $ 5,671                     $ 5,671      
Cost of goods sold     2,052                       2,052     2,168                       2,168   (5 ) (5 )
   
 
         
Gross Profit     3,610                       3,610     3,503                       3,503   3   3  
Selling, general and administrative expenses     2,121                       2,121     1,997                       1,997   6   6  
Other operating charges     392   $ (392 )                   55   $ (43 )       $ (12 )        
   
 
         
Operating Income     1,097     392                 1,489     1,451     43         12     1,506   (24 ) (1 )
Interest income     39                       39     37                       37   5   5  
Interest expense     47                       47     42                       42   12   12  
Equity income     180                       180     86                 95     181   109   (1 )
Other income (loss) — net     (34 )                     (34 )   (42 )                     (42 )    
Gain on issuance of stock by equity investees                               8         $ (8 )              
   
 
         
Income Before Income Taxes     1,235     392                 1,627     1,498     43     (8 )   107     1,640   (18 ) (1 )
Income taxes     300     141   $ 39   $ (75 )   405     275     12     (3 )   3     287   9   41  
   
 
         
Net Income   $ 935   $ 251   $ (39 ) $ 75   $ 1,222   $ 1,223   $ 31   $ (5 ) $ 104   $ 1,353   (24 ) (10 )
   
 
         
Diluted Net Income Per Share   $ 0.39   $ 0.10   $ (0.02 ) $ 0.03   $ 0.50   $ 0.50   $ 0.01   $   $ 0.04   $ 0.55   (22 ) (9 )
   
 
         
Average Shares Outstanding — Diluted     2,424     2,424     2,424     2,424     2,424     2,458     2,458     2,458     2,458     2,458   (1 ) (1 )
   
 
         
Gross Margin     63.8 %                     63.8 %   61.8 %                     61.8 %        
Operating Margin     19.4 %                     26.3 %   25.6 %                     26.6 %        
Effective Tax Rate*     24.3 %                     25.0 %   18.4 %                     17.5 %        

Note: Items to consider for comparability include primarily charges, gains, and accounting changes. Charges and accounting changes negatively impacting net income are reflected as increases to reported net income. Gains positively impacting net income are reflected as deductions to reported net income.

*Effective Tax Rate calculated on full figures.


The Company reports its financial results in accordance with generally accepted accounting principles (GAAP). However, management believes that certain non-GAAP performance measures, ratios, and trends used in managing the business, may provide users of this financial information additional meaningful comparisons between current results and results in prior operating periods. See the Table below for supplemental financial data and corresponding reconciliations to GAAP financial measures for the nine months ended September 30, 2004, and September 30, 2003. Non-GAAP financial measures should be viewed in addition to, and not as an alternative for, the Company's reported results prepared in accordance with GAAP.

THE COCA-COLA COMPANY AND SUBSIDIARIES
Reconciliation of GAAP to Non-GAAP Financial Measures
September Year-to-Date
(UNAUDITED)
(In Millions, except per share data and margins)

 
  Nine Months Ended September 30, 2004
  Nine Months Ended September 30, 2003
   
   
 
 
   
  Items Impacting Results
   
   
  Items Impacting Results
   
   
   
 
 
  Reported
(GAAP)

  Tax Settlement
at Coca-Cola
Femsa

  Gain on
Issuance of
Stock by
Equity Investee

  Asset
Write-downs

  Resolution
of Tax Matters

  German
Deferred
Tax Asset

  After
Considering
Items
(Non-GAAP)

  Reported
(GAAP)

  Charges
Related to
Streamlining
Initiatives

  Gain on
Vitamin
Settlement

  Gain on
Issuance of
Stock by
Equity Investee

  Charge Related
to the Write
Down of Assets
in Latin America

  After
Considering
Items
(Non-GAAP)

  % Change—
Reported
(GAAP)

  % Change—
After Considering Items (Non-GAAP)

 
Net Operating Revenues   $ 16,705                                 $ 16,705   $ 15,868                           $ 15,868   5   5  
Cost of goods sold     5,835                                   5,835     5,912         $ 52                 5,964   (1 ) (2 )
   
 
         
Gross Profit     10,870                                   10,870     9,956         (52 )               9,904   9   10  
Selling, general and administrative expenses     6,039                                   6,039     5,543                             5,543   9   9  
Other operating charges     480               $ (480 )                   284   $ (272 )             $ (12 )        
   
 
         
Operating Income     4,351                 480                 4,831     4,129     272     (52 )       12     4,361   5   11  
Interest income     106                                   106     138                             138   (23 ) (23 )
Interest expense     138                                   138     130                             130   6   6  
Equity income     496   $ (37 )                           459     325                       95     420   53   9  
Other income (loss) — net     (64 )                                 (64 )   (99 )                           (99 )    
Gain on issuance of stock by equity investees     49         $ (49 )                         8               $ (8 )              
   
 
         
Income Before Income Taxes     4,800     (37 )   (49 )   480                 5,194     4,371     272     (52 )   (8 )   107     4,690   10   11  
Income taxes     1,154     (13 )   (19 )   171   $ 80   $ (75 )   1,298     951     95     (18 )   (3 )   3     1,028   21   26  
   
 
         
Net Income   $ 3,646   $ (24 ) $ (30 ) $ 309   $ (80 ) $ 75   $ 3,896   $ 3,420   $ 177   $ (34 ) $ (5 ) $ 104   $ 3,662   7   6  
   
 
         
Diluted Net Income Per Share*   $ 1.50   $ (0.01 ) $ (0.01 ) $ 0.13   $ (0.03 ) $ 0.03   $ 1.60   $ 1.39   $ 0.07   $ (0.01 ) $   $ 0.04   $ 1.49   8   7  
   
 
         
Average Shares Outstanding — Diluted     2,434     2,434     2,434     2,434     2,434     2,434     2,434     2,465     2,465     2,465     2,465     2,465     2,465   (1 ) (1 )
   
 
         
Gross Margin     65.1 %                                 65.1 %   62.7 %                           62.4 %        
Operating Margin     26.0 %                                 28.9 %   26.0 %                           27.5 %        
Effective Tax Rate     24.0 %                                 25.0 %   21.8 %                           21.9 %        

Note: Items to consider for comparability include primarily charges, gains, and accounting changes. Charges and accounting changes negatively impacting net income are reflected as increases to reported net income. Gains positively impacting net income are reflected as deductions to reported net income.

*Certain items may not add across due to rounding.


The Company reports its financial results in accordance with generally accepted accounting principles (GAAP). However, management believes that certain non-GAAP performance measures, ratios, and trends used in managing the business, may provide users of this financial information additional meaningful comparisons between current results and results in prior operating periods. See the Table below for supplemental financial data and corresponding reconciliations to GAAP financial measures for the three months ended September 30, 2004, and September 30, 2003. Non-GAAP financial measures should be viewed in addition to, and not as an alternative for, the Company's reported results prepared in accordance with GAAP.

THE COCA-COLA COMPANY AND SUBSIDIARIES
Reconciliation of GAAP to Non-GAAP Financial Measures
Operating Income by Segment

Third Quarter
(UNAUDITED)
(In Millions)

 
  Operating Income
Three Months Ended September 30, 2004

  Operating Income
Three Months Ended September 30, 2003

   
   
 
 
   
  Item Impacting Results
   
   
  Items Impacting Results
   
   
   
 
 
  Reported
(GAAP)

  Asset
Write-downs

  After
Considering Items
(Non-GAAP)

  Reported
(GAAP)

  Charges Related to Streamlining
Initiatives

  Charge Related to the Write Down of Assets in Latin America
  After
Considering
Items
(Non-GAAP)

  % Change—
Reported
(GAAP)
Fav. / (Unfav.)

  % Change—
After
Considering
Items (Non-GAAP)
Fav. / (Unfav.)

 
Operating Segment                                                    
North America   $ 377         $ 377   $ 361   $ 13         $ 374   4   1  
Africa     83           83     65     1           66   28   26  
Asia     451   $ 15     466     410                 410   10   14  
Europe, Eurasia & Middle East     160     371     531     589     23           612   (73 ) (13 )
Latin America     266           266     250     1   $ 12     263   6   1  
Corporate     (240 )   6     (234 )   (224 )   5           (219 ) (7 ) (7 )
   
 
         
Consolidated   $ 1,097   $ 392   $ 1,489   $ 1,451   $ 43   $ 12   $ 1,506   (24 ) (1 )
   
 
         

Note: Items to consider for comparability include primarily charges, and gains. Charges negatively impacting operating income are reflected as increases to reported operating income. Gains positively impacting operating income are reflected as deductions to reported operating income.


The Company reports its financial results in accordance with generally accepted accounting principles (GAAP). However, management believes that certain non-GAAP performance measures, ratios, and trends used in managing the business, may provide users of this financial information additional meaningful comparisons between current results and results in prior operating periods. See the Table below for supplemental financial data and corresponding reconciliations to GAAP financial measures for the nine months ended September 30, 2004, and September 30, 2003. Non-GAAP financial measures should be viewed in addition to, and not as an alternative for, the Company's reported results prepared in accordance with GAAP.

THE COCA-COLA COMPANY AND SUBSIDIARIES
Reconciliation of GAAP to Non-GAAP Financial Measures
Operating Income by Segment

September Year-to-Date
(UNAUDITED)
(In Millions)

 
  Operating Income
Nine Months Ended September 30, 2004

  Operating Income
Nine Months Ended September 30, 2003

   
   
 
 
   
  Item Impacting Results
   
   
  Items Impacting Results
   
   
   
 
 
   
   
   
   
   
  % Change—
After
Considering
Items (Non-GAAP)
Fav. / (Unfav.)

 
 
  Reported
(GAAP)

  Asset
Write-downs

  After
Considering Items
(Non-GAAP)

  Reported
(GAAP)

  Charges Related to Streamlining
Initiatives

  Gain on Vitamin Settlement
  Charge Related to the Write Down of Assets in Latin America
  After
Considering
Items
(Non-GAAP)

  % Change—
Reported
(GAAP)
Fav. / (Unfav.)

 
Operating Segment                                                          
North America   $ 1,248   $ 18   $ 1,266   $ 1,017   $ 147               $ 1,164   23   9  
Africa     239           239     183     1                 184   31   30  
Asia     1,411     15     1,426     1,244                       1,244   13   15  
Europe, Eurasia & Middle East     1,422     377     1,799     1,531     92                 1,623   (7 ) 11  
Latin America     781     6     787     725     4         $ 12     741   8   6  
Corporate     (750 )   64     (686 )   (571 )   28   $ (52 )         (595 ) (31 ) (15 )
   
 
         
Consolidated   $ 4,351   $ 480   $ 4,831   $ 4,129   $ 272   $ (52 ) $ 12   $ 4,361   5   11  
   
 
         

Note: Items to consider for comparability include primarily charges, and gains. Charges negatively impacting operating income are reflected as increases to reported operating income. Gains positively impacting operating income are reflected as deductions to reported operating income.




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THE COCA-COLA COMPANY AND SUBSIDIARIES Reconciliation of GAAP to Non-GAAP Financial Measures Third Quarter (UNAUDITED) (In Millions, except per share data and margins)