The Coca-Cola Company Annual report pursuant to Section 13 and 15(d)

Annual report pursuant to Section 13 and 15(d)

INTANGIBLE ASSETS (Details 2)

INTANGIBLE ASSETS (Details 2) (USD $) In Millions, unless otherwise specified	12 Months Ended
	Dec. 31, 2014	Dec. 31, 2013
Goodwill by operating segment
Balance as of January 1	$ 12,312us-gaap_Goodwill	$ 12,255us-gaap_Goodwill
Effect of foreign currency translation	(99)us-gaap_GoodwillTranslationAdjustments	18us-gaap_GoodwillTranslationAdjustments
Acquisitions	30us-gaap_GoodwillAcquiredDuringPeriod	127us-gaap_GoodwillAcquiredDuringPeriod
Adjustments related to the finalization of purchase accounting	(61)	(5)
Impairment		(82)us-gaap_GoodwillImpairmentLoss
Divestitures, deconsolidations and other	(82)	(1)
Balance as of December 31	12,100us-gaap_Goodwill	12,312us-gaap_Goodwill
Eurasia and Africa
Goodwill by operating segment
Balance as of January 1	36	34
Effect of foreign currency translation	(2)	(3)
Acquisitions	0	5
Adjustments related to the finalization of purchase accounting	(4)	0
Impairment		0
Divestitures, deconsolidations and other	(3)	0
Balance as of December 31	27	36
Europe
Goodwill by operating segment
Balance as of January 1	822	691
Effect of foreign currency translation	(60)	29
Acquisitions	0	102
Adjustments related to the finalization of purchase accounting	(43)	0
Impairment		0
Divestitures, deconsolidations and other	0	0
Balance as of December 31	719	822
Latin America
Goodwill by operating segment
Balance as of January 1	156	168
Effect of foreign currency translation	(9)	(12)
Acquisitions	0	0
Adjustments related to the finalization of purchase accounting	0	0
Impairment		0
Divestitures, deconsolidations and other	0	0
Balance as of December 31	147	156
North America
Goodwill by operating segment
Balance as of January 1	10,572	10,577
Effect of foreign currency translation	0	0
Acquisitions	11	0
Adjustments related to the finalization of purchase accounting	0	(4)
Impairment		0
Divestitures, deconsolidations and other	(79)	(1)
Balance as of December 31	10,504	10,572
Asia Pacific
Goodwill by operating segment
Balance as of January 1	117	123
Effect of foreign currency translation	(2)	(6)
Acquisitions	16	0
Adjustments related to the finalization of purchase accounting	0	0
Impairment		0
Divestitures, deconsolidations and other	0	0
Balance as of December 31	131	117
Bottling Investments
Goodwill by operating segment
Balance as of January 1	609	662
Effect of foreign currency translation	(26)	10
Acquisitions	3	20
Adjustments related to the finalization of purchase accounting	(14)	(1)
Impairment		(82)
Divestitures, deconsolidations and other	0	0
Balance as of December 31	$ 572	$ 609